I hate this obnoxious character, “Nathan James” and I hate all kids with “wild” hair.
The thrust of these ads is that the new Toyota Highlander is a cool vehicle, as opposed to “dorky”. Had no idea this was so important to consumers. Forget quality, mileage, handling and price, what I want to know upfront is if this is a vehicle my 9-year-old son thinks is cool!
As usual, the Father is made to look like a hapless, clueless ass. Is it good business sense to insult one-half of your prospective consumer base?
Do the geniuses at Toyota know that ‘dork’ is slang for prick, cock, penis, lingam, etc?
This is not a case of, “Back in my day, children were respectful.” This is a case of Fuck Off, Idiots.